Let campaigns thrive with revenue-driving ad fraud protection

Convert wasted ad spend into revenue growth

It’s time to stop paying for clicks that will never convert. Make your marketing budget go further by eliminating waste from your campaigns.

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Google Performance Max
Social Media
Ad Fraud Protection

Stop fake traffic on all ad platforms

Tapper automatically blocks invalid traffic from clicking on your Google ads and seeing your Facebook Ads in real-time, making sure no damage is done to your ad budget.

Maximise Marketing Efficiency

Convert wasted ad spend into revenue growth

It’s time to stop paying for clicks that will never convert. Make your marketing budget go further by eliminating waste from your campaigns.

Sort Good From Bad

Analyse & filter paid traffic

Tapper detects every single click on your paid ads with zero latency and uses machine learning to categorise each one as invalid, suspicious, or legitimate.

Full Data Transparency

See what you’re paying for

Tapper reveals all click data as first-party data, allowing you to generate accurate campaign insights and predictable results.

Improve your traffic quality and save on your advertising spend in just a few minutes.

Capture Advertising Data

Capture ad traffic data to generate powerful exclusion audiences across all platforms.

Analyse & Filter Bad Data

Tapper automatically detects and categorises every single click on your paid ads with minimal latency.

Multi-Platform Protection

Fake traffic is instantly blocked on the channel it’s detected on and the threat data is used to populate exclusion audiences across all other ad networks.

Campaign Optimisation

By filtering out zero-value traffic, higher-quality conversion data is fed back to each acquisition channel to further optimise your campaign targeting.

Traffic Insights

Each click is stored as first-party data together with its analysis, giving you visibility over IP addresses, device types, regions, and traffic health for individual keywords and campaigns.

Learn & Evolve

Analyse post-click traffic behaviour and conversion data to continually improve audience targeting.


Seamless integration with your CRM and customer engagement tools. Streamline processes and enable tailored automation for data-driven decisions

Don't settle for ordinary protection

Block harmful traffic from wasting your budget and skewing your data, once and for all.

Frequently asked questions

Do I really need click fraud protection?

Click fraud constitutes theft, residing in a legal gray zone where its illegality is unclear. This results in substantial financial losses.  We think it's not right, and we'll do our best to keep your ads safe and help you make the most of your advertising money.

How easy is it to set up? 

Super easy. Our AI models do all the work for you with a seamless integration to your Google and Facebook Ad accounts. All you need to do is:

  1. Sign up
  2. Paste codes 
  3. Your ads are protected
What are the signs that I am affected by invalid taffic ?

Signs of invalid and bot traffic include:

 • High bounce rates (for example in your CMP statistics or analytics tool)
 • Low-quality leads
 • Anything too high or too low (100% bounce rate, 0 seconds on site)
 • Anything too random or too consistent (even traffic distribution every day, same outliers).
 • Anything that doesn’t make common sense (a high volume of visitors at night)
 • High traffic from a specific referral site coupled with an unusually high bounce rate
 • Most traffic follows a specific navigation pattern (all exiting on the same web page)

Am I a victim of advertising fraud?

The answer is probably yes. We have seen everything from 1% – 100% fraudulent traffic. What we’ve never seen, however, is 0%.
Even if you’ve been a victim of ad fraud before, it’s never too late to do something about it.

Aren't Google and Facebook already doing something about it?

Yes, Google and Facebook do detect fraudulent traffic, but many advertisers feel that they just don’t do enough.

Will tapper impact the performance of my website?

No. tapper was built to have no impact on your website.

Will my website visitors notice tapper?

No, your website visitors won’t notice the use of tapper.

Is tapper GDPR-compliant?

Yes. You have the express right to protect yourself from fraudulent activities. Our detection algorithms were built with a strict privacy-first approach. There is no PII (personally identifiable information) needed to label fake traffic, but only standard JavaScript parameters.

How can I get started?

You can start immediately by creating a free account and be up and running within a few minutes.

Why marketers choose tapper

Don't just take it from us!

"The monthly savings we make far exceed the subscription cost. It's a no-brainer."

El-Khalil Osman

Head of Growth, Elevate

“Spending hours looking at clicks that don’t make sense is just not scalable. We needed tapper”

Hassanain (Has) Anver

Head of Growth, Stake

“What I love most about tapper is the traffic health score. When I combine this with cost savings from blocking invalid clicks, it’s easy to demonstrate value.”

Levan Kumsishvili

VP Marketing, Quick

“The results speak for themselves. Since working with tapper, we’ve been able to double our lead volume, all while decreasing cost per acquisition by 20%.”

Aaron Friedman

Co-Founder & Partner, Pana Partners

"What I like most about tapper is that you can create marketing campaigns efficiently with 1 click, helps with link management, tracking and performance."

Dana AlJawder


"Our cost per acquisition metrics have certainly improved"

Mohamed Ameen

Performance Marketing Manager, BusinessFactory


Enterprise grade security

SOC 2 Type II & GDPR,–the leading standards, reports, and requirements are all covered so your data is protected.

GDPR Compliant

Convert wasted ad spend into revenue growth

It’s time to stop paying for clicks that will never convert. Make your marketing budget go further by eliminating waste from your campaigns.

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